In early 2018, GoPro announced new pricing on their brand new Hero6 model. No need to rush out to take advantage of these GoPro Hero 6 deals though: the $100 price reduction is permanent!

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GoPro Hero 6 Deals!

What a pleasant surprise to find an email from GoPro in my inbox announcing $100 off the Hero6. These GoPro Hero 6 Deals make the Hero6 $400 instead of $500, making it the lowest price on the Hero6, ever.

The best part is, you can find this fantastic GoPro Hero 6 deal on Amazon as well!

Is it a sale or a price reduction?

Actually, looking at today’s press release from GoPro, it sounds like this may not be a sale, but rather a price reduction: “On January 7, GoPro lowered the price of its premium model, HERO6 Black from $499 to $399 to align with its good, better, best product strategy.”

Woodman also stated in the press release that there was a “soft demand” for the Hero5 at the beginning of the Holiday quarter, continuing that GoPro “found consumers were reluctant to purchase HERO5 Black at the same price it launched at one year earlier.” Of the Hero6 though, the press release state that Hero6 sales “performed as expected during the fourth quarter.”

On December 10th, 2017 GoPro slashed the price of the Hero5 by $100, bringing the price down to $300, where it is currently at.

The press release also states that HERO5 Black “more than doubled in the two weeks following the December 10 price reduction, while HERO5 Session sell-through roughly tripled.” Interesting!

I see that the Hero6 is still priced at $500 on target.com, while the Hero5 is still down at the $300 price. But on BestBuy.com, the Hero6 is coming in at the lower $400 price.

GoPro Hero 6 Deals: $100 off

GoPro Hero 5 deals: $100 off

What do you think? Does this Hero 6 price change make you want to spring for one? Personally, I’m looking forward to the 7…  πŸ™‚

HERO6 Black image source: gopro.com

Related: What GoPro Should I Buy?? GoPro Comparison 2019

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