How Video Podcasting Can Benefit Your Online Business

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If you’re a YouTube video creator looking to grow your business and audience, this article is for you. Recently, I’ve been experimenting with different video formats and have been wanting to try my hand at video podcasting for quite some time. In this post, I’ll share my insights on the benefits of video podcasting for online businesses like yours.

Watch the Video: Keep Scrolling Unless You Make Videos to Grow Your Business

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Trying Different Video Formats

Video podcasting has been on my mind for over a year now. I’ve been trying different formats of videos, from tutorials to talking-heads, to get a feel for what works best. I realized that I enjoy creating both types of videos, and I wanted to try video podcasting to see how it could help my online business.

The Benefits of Video Podcasting

Starting a video podcast is a great way to create more content for your audience and generate revenue for your online business. It allows you to share your knowledge and expertise on a particular subject and engage with your audience in a more personal way. You can also expand your reach by uploading your podcast to multiple platforms, such as YouTube, Spotify, and Apple Podcasts.

How to Start a Video Podcast

Podcasting can be intimidating, but it’s not as hard as it seems. You need to have a clear idea of what you want to talk about and who your target audience is. You also need to have the right equipment, such as a good camera and microphone, and be familiar with the platforms you want to upload your podcast to. I’ll be covering all of these topics in more detail in future articles, after I figure some of these things out as I go along.

Related: YouTube Podcasts: Your Guide to Video Podcasting with YouTube

Why Start a Video Podcast on Your Existing YouTube Channel?

I’m starting my video podcast on my existing YouTube channel, which might seem counterintuitive. However, I believe that there’s an overlap between my regular content and the content I’ll be sharing on my podcast. I don’t want to create a new channel from scratch, and I think that my audience will appreciate having all of my content in one place.

Join My Launch Crew

I’m assembling a launch crew for my podcast, and I’d love for you to be a part of it. As a member of the launch crew, you’ll get exclusive access to my podcast before it’s released to the public. You’ll also get a free copy of my YouTube roadmap and Thriving Creator Planner. If you’re interested, click here to sign up for my launch list.

Related: How I Run my Membership Site


Starting a video podcast can be a great way to generate revenue for your online business and engage with your audience in a more personal way. I’m kind of excited to explore the world of video podcasting and YouTube podcasting, and see where that all goes. And if you made it this far, I’m glad you’re here. You’re the exact kind of person that the Video Brand Infusion podcast is for so I’m excited for it. I hope you are too.